Be sure to check out the Sept/October issue of Savoy Professional to read my first cover story in a national publication. Although I've been published previously, never as a cover story. The story is entitled, "How Barack Obama used The Internet & Technology to Win the Democratic Presidential Nomination". In addition to owning Nuance Marketing a strategic marketing and communications firm, I also freelance for a number of publications.
This is the 8th story I've had published in 2008 and I've enjoyed it. Digital media and social networking mediums are a specialty of my agency. Combining that expertise with the web savvy Obama campaign was real enlightening.
This was a great article to work on. I interviewed two real heavy tech specialists, Siddiq Bello of Rogue Venture Labs along with Navarrow Wright, CEO of GlobalGrind.com (Hip Hop Mogul Russell Simmons is an investor). There's also a great explanation of Web 2.0 and an analysis of how Obama has mastered the use of the web to engage supporters.
Thanks to the Savoy Professional team and their publisher L.P. Green for the opportunity.
Available at most Barnes & Noble nationwide. Pick it up and let me know your thoughts.
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